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Ashley Torres — Sales & GoHighLevel Specialist

Fueled by coffee & GoHighLevel

I'm Ashley Torres

GoHighLevel Specialist & Funnel Builder
CRM & AI Automation Specialist

I build funnels, CRM systems, and AI-powered automations that turn leads into real opportunities.

From high-converting funnels and custom GHL workflows to AI chatbots, lead nurturing, pipelines, and appointment systems — I connect the pieces so your business can capture, qualify, and follow up with leads without everything being done manually.

Let's skip the sales pitch.

Here's a quick look at who I am, what I do, and how I can help.

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GoDaddy // GoHighLevel // Google Workspace / Gmail // Meta Business Tools // Inbound Webhooks // Zapier // Claude // ChatGPT // Gemini // Antigravity // Netlify // Hostinger // Canva // Loom // Claude Code // CapCut //
GoDaddy // GoHighLevel // Google Workspace / Gmail // Meta Business Tools // Inbound Webhooks // Zapier // Claude // ChatGPT // Gemini // Antigravity // Netlify // Hostinger // Canva // Loom // Claude Code // CapCut //
Ashley Torres Ashley Torres alternate

Who I Am

Meet the Architect behind your system

I'm Ashley Torres — a GoHighLevel Specialist and CRM & AI Automation expert who designs the systems businesses run on behind the scenes. I build the funnels, workflows, pipelines, and AI-powered automations that turn cold leads into booked appointments, without your team having to chase every follow-up manually. From the first click to the closed deal, I connect every moving piece so your business captures, qualifies, and nurtures leads automatically — leaving you free to focus on growth, not busywork.

Experience

Where I've put the work in

Coaching and client projects, past and present.

Currently

Client Work

  1. ★ Strongest experience

    Digital Group Media (DGM)

    GoHighLevel CRM & Automation Specialist

    Sept 2026

    Worked on CRM management, lead automation, and AI-powered workflows, with a focus on the RPM and international lead management systems.

    • Managed and organized CRM contacts, imported opportunities, pipelines, tags, and lead records.
    • Worked on the RPM pipeline, covering the lead journey from initial contact to follow-ups and closed opportunities.
    • Developed AI-assisted lead management processes, including language detection, translation, and response drafting for international inquiries.
    • Worked with AI agents, knowledge crawlers, and workflow automations to streamline lead handling.
    • Helped improve follow-up processes, lead tracking, and internal CRM operations.
    Part-Time GoHighLevel CRM Management AI Agents Workflow Automation Lead Management International Leads
  2. No Broke Gals

    Quiz-Based Lead Qualification & Automated Nurture System

    Sept 2026

    System flow

    1. Quiz Answers
    2. Score & Savings
    3. Name & Email
    4. Webhook
    5. GHL CRM
    6. Tags & Fields
    7. Booking
    8. Reminders
    9. Nurture Non-Bookers
    • Built a quiz-based lead qualification system that scores each lead's answers, calculates their savings, and captures their name and email.
    • Connected the quiz to the GoHighLevel CRM through a webhook, automatically applying tags and custom fields to every lead.
    • Set up booking with 24-hour, 6-hour, and 1-hour appointment reminders and automatic pipeline stage movement.
    • Wrote and automated a 6-email nurture sequence for quiz completers who didn't book a call.
    • Handled cancellations with a dedicated "appointment cancelled" trigger that removes the contact from the reminder sequence.
    Project-Based GoHighLevel Webhooks CRM Pipelines Email Nurture Appointment Reminders
  3. Optimism Consulting Firm LLC

    GoHighLevel CRM & Funnel Automation Specialist

    Sept 2026

    Worked on a credit repair lead generation and webinar funnel project, focusing on CRM setup, automation, and lead-to-revenue processes.

    • Built and configured GHL workflows for lead management and automated follow-ups.
    • Worked on webinar funnel automation and lead nurturing sequences.
    • Managed contact tags, pipeline stages, and workflow triggers.
    • Configured SMS compliance handling, including STOP responses and DND updates.
    • Reviewed and troubleshot CRM reporting and workflow issues to improve tracking accuracy.
    Project-Based GoHighLevel Webinar Funnels SMS Compliance Lead Nurturing
  4. Shoreline Media

    GHL Set Up & CRM

    Aug 2026
    • Set up and configured the client's GoHighLevel account from the ground up.
    • Built and organized the CRM structure so leads and contacts are tracked in one place.
    GHL Set Up CRM

BUILDING FRAMEWORKS THAT WORK DAY AND NIGHT,
SO YOU DON'T HAVE TO.

Services Grid - Modern 3D Glassmorphism

Funnel Design

High-converting funnels and landing pages built and deployed directly in GoHighLevel.

GHL Automation

Trigger-based workflows, custom values, and multi-step sequences that run your follow-up on autopilot.

AI Chatbots

AI-powered conversation bots that qualify leads and respond instantly, 24/7.

CRM & Pipelines

Clean, organized CRM structures and opportunity stages that give you full visibility over every deal.

Integrations

API, webhook, and Zapier/Make connections that link GHL to the other tools in your stack.

Booking

Automated scheduling, reminders, confirmations, and calendar follow-ups.

This is for you if:

01

You are looking for a frictionless, high-performing sales pipeline built exclusively inside the GoHighLevel ecosystem.

02

You want smart backend workflows and AI-driven automations that replace repetitive manual tasks so your business can grow without limits.

03

You need custom-designed, strategic funnels that go beyond aesthetics to consistently generate real ROI.

04

You appreciate structured system design, clear organization, and uncompromising precision in your digital setup.

05

You are searching for a trusted tech integrator who can connect GHL to the rest of your stack via APIs, webhooks, and third-party integrations, and keep it running smoothly around the clock.

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You See the Front End. I Build What Happens Behind It.

My Sample Works.

Fair warning: Contains high levels of serious workflow nerdiness.

Sample Works Section

Real Client System

Automation Workflow and GHL

Quiz-Based Lead Qualification & Automated Nurture System

Interactive quiz automation that scores each lead, captures their name and email, and routes them straight into the CRM — applying tags and custom fields based on their answers. Qualified leads flow into booking with 24h/6h/1h reminders, while quiz completers who don't book get pulled into a 6-email nurture sequence that keeps them warm for a future call.

YES · BOOKED NO · DIDN'T BOOK Quiz Answers Trigger Score Calculated Spender Type Lead Captured Name + Email Webhook → CRM Create/Update Contact CRM + Tagging Spender Type Tags Booked a Call? Reminders 24h / 6h / 1h Non-Booker Nurture 6-Email Sequence View Demo

Quiz Answers → Score Calculated → Lead Captured → CRM + Tagging → Booking → Reminders → Non-Booker Nurture

Funnel Accordion - Dark Luxury

Want to Collaborate?

Let's Turn Your Ideas Into an Experience.

Send me a message or book a call. I'd love to hear about your ideas, big or small.

Work with me